Meet the Expert: Kelly Leggett, Creative Director at Little White Dress
Rocky Mountain Bride is excited to introduce Kelly Leggett, Creative Director at Little White Dress Bridal Shop. Kelly, a bridal fashion expert, will be teaming up with Rocky Mountain Bride to provide a year-long series on bridal fashion, during which she’ll share gown shopping tips, tricks, and trends and an insider look into the wedding dress industry.
Kelly has helped Denver’s Little White Dress Bridal Shop grow from a small boutique to a nationally-recognized bridal salon with a roster of luxury designers. With a background in photography, website design, and creative management, Kelly joined Little White Dress officially in 2013. She has worn many hats in the business over the years, from sales management to head buying to managing all aspects of marketing. You may have seen Little White Dress and Kelly’s work in many past issues of Rocky Mountain Bride, and we’re so excited to have Kelly as a creative partner this year!
1. Eat before your appointment!
A hangry bride is not a happy bride. We strongly suggest eating before your appointment, drinking plenty of water, and generally taking care of yourself before, during, and after wedding dress shopping. Brides often skip eating due to nerves or wanting to feel their best, but more often than not, skipping a meal before shopping leads to more stress.
2. Bring your biggest supporters.
Whether you bring just yourself or a group of 4 or 5 people to your wedding dress shopping appointment, we highly encourage you to bring your biggest supporters and those who have your best interest and your ultimate happiness in mind. Bridal shops want to make sure that you’re the focus and that you don’t have any negative energy around when you’re choosing your wedding dress.
3. Have an open mind!
We find that brides who approach their wedding dress search with an open mind typically have the best experience. We see time and time again that brides often end up choosing something completely different than what they originally expected to love. For example, you may think that only an A-line silhouette will work for your body type, but after you try on multiple silhouettes you may feel best in something fitted – that’s ok and totally normal!
It’s important to remember that you may be trying on a dress in-store in a size that’s way too big or way too small, or with a neckline that’s a little too low. However, a designer or seamstress can often customize a neckline or other features to make it the perfect gown for you! Try to visualize the final product.
4. Trust the experts!
We don’t assume that you’ve done this before. It’s ok to be confused, nervous or overwhelmed at some point during your wedding dress shopping experience. That’s why we’re here to help. Don’t be afraid to ask any question, no matter how silly it may seem. We guarantee we’ve heard it before!
The staff at Little White Dress has over 100 years of combined experience when it comes to wedding dresses, customer service, and fashion. Our job is to support you every step of the way by passing along our experience and expertise when it comes to helping you choose the one. Trust our team to recommend the right size for you, help you navigate customizations, and make sure your dress arrives correctly and in time for your wedding.
5. Don’t worry about FOMO!
People often ask me if after seeing hundreds of wedding gowns each season at the bridal market, I wish I had worn something different for my wedding. My answer? No way! Sure, if I were getting married this year, I would probably choose a different dress than I did 5 years ago. But that doesn’t mean I regret the dress I did wear. To this day I absolutely adore my wedding dress because it’s what I wore on one of the happiest days of my life.
My advice to brides is to choose something you love now! Don’t worry about the thousands and thousands of other dresses that could be out there. Realistically, you’ll never have time to try them all on. Reject the temptation of FOMO. I’ve seen brides drive themselves crazy with FOMO – visiting half a dozen shops, trying on close to a hundred gowns – and it totally ruins the experience.
6. Be ready to celebrate!
We often say that the dress finds you, rather than you find the dress. You never know when you’ll find the one and more often than not, brides end up choosing one of the first few dresses they try on.
If you’re ready to make an appointment or have more questions about to expect at your first dress appointment, visit us at www.lwdbridal.com.